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Initial Consultation

Our team are industry specialists.  We will meet with you to determine your goals and how we can help you achieve them. We can help you raise more funds, get your message out, gain volunteers, etc.  Our experience in the nonprofit sector sets us up to hit the ground running on your behalf.

Website Readiness

Your Google ads and other online marketing will have a much better impact if your website is setup correctly and meets certain criteria. Our experienced developers will make sure that your website is up to standard. If there are any issues, we will resolve them in consultation with you.

Grant Acquisition

Sit back and leave your Google grants acquisition to us. If we need any documentation from you during the acquisition process, your Grant Republic account manager will reach out to you.

Google Ads Setup

If you do not have one already, our Google Ads specialists will help set up your google account. Once set up,
  • we organize your account for you,
  • decide which devices such as desktop,
  • set your budget,
  • mobile phone, tablet, to show up on,
  • select keywords,
  • we then help write your ads, and lastly
  • set your match types,
  • connect your Google ads account to Google Analytics
  • set your landing pages,


If your ads have a low number of impressions, we adjust your ad and landing page quality accordingly.

If your ad isn’t getting a reasonable number of clicks, we adjust your ad copy, and ad targeting.

Our bid, quality score, and ad rank impact your cost per click.

Conversion goals vary, so if a conversion goal is to receive a call, we use our conversion tracking tool to inform us of what adjustments might be needed to receive more calls.

Setting up a Google Ads Account, and managing it is just 50% of the work, the other 50% is what happens on your landing pages. Are you getting enough impressions, and clicks but not enough conversions? If yes, then chances are that there is something wrong with your landing page. If needed, in consultation with our web designers, we will optimize and/or create new landing pages.

Your ad copy and design are broken down into the following segments: your offer, headline, description, URL, and extensions. If any of these segments are hurting the performance of your ad, we test them one by one to root out the culprit and make you ad the best it can be.

Ideally, ads should show up to targeted or intended recipients, however, this is never the case by default. We work to improving this by adding appropriate negative keywords so the ads shows up when it should and not when it shouldn’t.





Once your 501(c)(3) organization has been awarded Google Ad Grants, you have the responsibility to follow Google Ads Grants eligibility guidelines to keep it running. Your organization has the responsibility of adhering to Google’s Term & Policies. Failure to do so will result in the suspension of your Google Ads Grants account. If your Google ad grants account has been suspended, we can help reactivate it on your behalf. BOOK A CALL WITH US TODAY FOR A FREE REVIEW.